SMARTLY DRESSED FASHION SHOW

London Calling

Thursday, November 6, 2025

The Coliseum

535 Fourth Avenue North, St. Petersburg, FL

Doors open at 10:00 AM

Fashion Show & Luncheon at 12:00 PM

Shopping continues until 3:00 PM 

 

London Calling! The Margaret Acheson Stuart Society is pleased to announce the details of its annual Smartly Dressed Fashion Show & Luncheon, one of St. Petersburg’s most anticipated charity events of the social season! Smartly Dressed Fashion Show - London Calling is sponsored by Dillard’s and will be held on Thursday, November 5, 2026 at The Coliseum. Doors open at 10:00 a.m. and the fashion show and luncheon begins at 12:00. 

Attendees can enjoy cocktails while previewing and shopping at the Dillard's pop-up boutique. Dillard's is donating 10% of the event sales to The Stuart Society! The runway show will feature Dillard's fabulous fall and holiday line-up for both women and men. Don't miss out on the offering of spectacular luxury opportunity drawings.

Get your tickets today!

 

SHOP THE RUNWAY: Saturday, November 7, 2026

Dillard’s International Plaza, South Entrance

Dillard’s is donating 10% of event sales to The Stuart Society to benefit the Museum of Fine Arts!

10:00 AM – Special VIP Early Shopping Access. Enjoy light bites and refreshments until noon.
Continue shopping all day! Check out only at the registers with Stuart Society signs.
 
Join us for a VIP event featuring the Smartly Dressed Fashion Show - London Calling collections! Enjoy light bites and refreshments while shopping top designers including Reiss, Elliatt, Farm Rio, Frances Valentine, Buru, Lilly Pulitzer, and more! 
 
Dillard’s is generously donating 10% of the total SHOP THE RUNWAY event day sales - including new gift cards - to The Stuart Society! Checkout will only be at the registers with Stuart Society signs. Invite family and friends to shop Dillard’s at International Plaza on Saturday, November 7th and make sure to mention The Stuart Society at checkout for the donation to apply.

 

 

SAVVY TICKET

1 Smartly Dressed Fashion Show ticket with Priority Seating and 1 Invitation to Shop the Runway on November 7th. Limited Quantity available.

$250

 

FASHIONISTA TICKET

1 Smartly Dressed Fashion Show ticket with General Seating and 1 Invitation to Shop the Runway on November 7th.

$200

 

RESERVATIONS

 

Runway Tables at Smartly Dressed Fashion Show - London Calling are being offered exclusively to sponsors. Learn about all the benefits of sponsorships here.

 

Download and print reservations form here.

 

For more information, contact the Reservations Chair at [email protected]

 

Cancellation requests must be in writing and received by the Reservations Chairperson 21 days prior to the event in order to receive a refund. 

The portion of your contribution which is not tax-deductible for Smartly Dressed is $55.00, which is the fair market value of the goods and services provided.

The Margaret Acheson Stuart Society is a 501(c)(3) charitable organization directly supporting the Museum of Fine Arts, St. Petersburg's mission and exhibitions.